Leading blockchain-based gaming company, SuperOne, is joining forces with Footballco, a football media conglomerate with companies such as Goal, Kooora and Mundial under its arm, and FIFPRO, the global union of professional footballers. The partnership aims to boost the global presence of SuperOne to the billions of football fans and acquire licenses for its game content. This empowers value-creation for football players while welcoming a new digital economy for the fans.
The goal is mass adoption in the football gaming industry,
Andreas Christensen, Techowner and Founder of SuperOne said on the latest partnerships with FIFPRO and Footballco.
Footballco and FIFPRO represent the two most prominent avenues to promote the goal of mass adoption given the reach of football across the globe. The growth of sports fanaticism, especially at this time of the Qatar 2022 World Cup Finals, presented the perfect opportunity for the ‘Trinity of Football” to collaborate, as Christensen termed their partnership
This trinity of football collaboration will disrupt the gaming industry, and we are humble, yet proud, of this achievement,
he added.
The partnership with Footballco will help reach out to a global audience, as one of the largest football media companies. The media conglomerate boasts an unrivalled global scale – reaching 640 million football fans and generating more than a billion video views per month. Additionally, SuperOne becomes the exclusive presenting partner of the GOAL50 – the world’s biggest fan-voted player awards benefiting from its integrated content and media campaign, reported in eight languages.
We are delighted to work with SuperOne to help launch their exciting offering to football fans worldwide. We share a common goal of providing football fans with memorable and rewarding digital experiences,
says Footballco’s VP of Global Football Partnership, Andy Jackson.
SuperOne will partner with FIFPRO’s Commercial Enterprises B.V. to bring together agreements that will see SuperOne acquire licenses to the world’s most comprehensive package of names, images and the likeness of active football players for use, on a collective basis, in the digital entertainment sector.
We’re pleased to welcome SuperOne to the FIFPRO family in an innovative partnership,” FIFPRO’s Commercial Director, Andrew Orsatti said. “We’ve combined the passion of football fans with brain-twisting trivia, in a blood-pumping race against the clock, with great prizes on offer. It’s an ideal companion in between watching all the drama of the World Cup in Qatar.
Finally, SuperOne also announced the launch of a unique trivia battle game aimed at football fans, aiming to bring gamified communities to football. Fans will be able to connect and engage with fans with shared interests to compete to win exclusive prizes. The first to be released is a Battle Royale game, where players fight each other to avoid elimination, be the last fan standing, and ultimately, win prizes.